by Jacques Lavaud | Apr 20, 2026 | Federal Lawsuit, Trademarks
Mattel Schedule A Lawsuit Filed Against Online Sellers The Mattel Schedule A lawsuit filed on April 14, 2026, in Case No. 1:26-cv-04164, adds another major brand name to the growing list of companies pursuing aggressive trademark enforcement against online sellers....
by Jacques Lavaud | Apr 16, 2026 | Intellectual Property, Trademarks
Bronny James Trademark Denial: Inside the USPTO Rejection of the B9 Logo Bronny James trademark denial has become one of the most talked-about branding stories in the sports business this month, and for good reason. Nike’s attempt to register Bronny James’ stylized B9...
by Jacques Lavaud | Apr 6, 2026 | Federal Lawsuit, Intellectual Property, Trademarks
Toho TRO Lawsuit Targets Online Sellers in New York The Toho TRO lawsuit targets online sellers in the Southern District of New York. On March 20, 2026, Toho filed this action under Case No. 1:26-cv-02303. The company relies on a temporary restraining order (TRO) to...
by Jacques Lavaud | Mar 31, 2026 | Federal Lawsuit, Intellectual Property, Trademarks
Taylor Swift Trademark Case: When Big Brands Overwhelm Smaller Marks You build your brand the right way. You invest years into your name, your audience, and your identity. You secure a federal trademark. Then a global superstar enters the market with a nearly...
by Jacques Lavaud | Mar 19, 2026 | Intellectual Property, Trademarks
Katy Perry Trademark Dispute Comes to an End The Katy Perry trademark dispute has officially come to a close after more than 15 years of litigation, with the High Court of Australia ruling in favor of Australian fashion designer Katie Perry. The decision allows the...
by Jacques Lavaud | Mar 17, 2026 | Intellectual Property, Trademarks
The Tendernism Trademark Story: A Lesson in Protecting the Brand People Associate With You The Tendernism trademark story is a clear example of how quickly a viral phrase can evolve into something much more valuable. In the age of social media, a single phrase can...