Hollywood Chamber of Commerce Trademark Action

Feb 27, 2025

Hollywood Chamber of Commerce Trademark Infringement Lawsuit

The film industry in the United States has long been one of the country’s most influential cultural machines. The longstanding popularity of movies and the Hollywood that has created them has inspired people for at least the past 100 years. And, millions of folks flock to Los Angeles every year to visit the Hollywood Walk of Fame. An entity actually has ownership of the Walk of Fame, known as the Hollywood Chamber of Commerce. 

The Hollywood Chamber of Commerce is suing e-commerce sellers for trademark infringement! As the owner of the Hollywood brand, the Plaintiff is leveraging its right to licensing in order to protect itself against counterfeiting. What’s going to happen to the named sellers in this infringement lawsuit? The Defendants will be affected by a temporary restraining order (TRO). 

At Stockman & Poropat, PLLC, we’ll work with you on developing an effective legal strategy! 

Once the court approves Hollywood’s request for a temporary restraining order, the Defendants’ seller accounts will be frozen. The injunction will more often apply to earnings generated from the sale of Hollywood branded goods. However, the restraining order may potentially also affect other revenue. It’s a less than ideal situation, for sure. And, to contextualize, Hollywood’s reason for filing this federal lawsuit is to stop the sale of counterfeit products. The Plaintiff claims that the collective actions of the Defendants resulted in damage to the brand and financial loss. 

Utilize an Attorney, Benefit Your Business Overall

Utilizing an attorney in this case will likely benefit your e-commerce business overall. Our lawyers at Stockman & Poropat, PLLC have an unmatched level of knowledge of the e-commerce legal universe. We want to provide you with the legal support you need to preserve the financial integrity of your operation. A direct settlement, for example, will probably mean you’ll only get to keep 60% of your frozen funds. Do you want to walk away from this lawsuit with more than that?! That’s reason enough to contact Stockman & Poropat, PLLC! 

Hollywood Trademark Infringement Action: Allegations of Counterfeit

Hollywood’s trademark infringement action involves several allegations. To gain the clearest picture of what the lawsuit alleges, you may read the legal complaint. The document is available for download at the end of this page. Here are a few excerpts: 

E-commerce stores operating under the Seller Aliases look sophisticated and accept payment in U.S. dollars and/or funds from U.S. bank accounts via credit cards, Alipay, Amazon Pay, and/or PayPal. E-commerce stores operating under the Seller Aliases often include content and images that make it very difficult for consumers to distinguish such stores from an authorized retailer. Plaintiff has not licensed or authorized Defendants to use any of its HOLLYWOOD Trademarks, and none of the Defendants are authorized retailers of genuine Hollywood Products. 

Defendants, without any authorization or license from Plaintiff, have knowingly and willfully used and continue to use the HOLLYWOOD Trademarks in connection with the advertisement, distribution, offering for sale, and sale of Counterfeit Products into the United States and Illinois over the Internet.

Defendants’ unauthorized use of the HOLLYWOOD Trademarks in connection with the advertising, distribution, offering for sale, and sale of Counterfeit Products, including the sale of Counterfeit Products into the United States, including Illinois, is likely to cause and has caused confusion, mistake, and deception by and among consumers and is irreparably harming Plaintiff. 

Why Is the Hollywood Chamber of Commerce Suing You?

Are you confused as to why the Hollywood Chamber of Commerce is suing you for intellectual property infringement? There’s a wide variety of reasons that could answer that inquiry. But, the most practical way to answer that question as it relates to your business is to retain legal counsel! The allegations may in full or in part or not at all pertain to your e-commerce operation’s practices. By understanding your individual situation in detail, our team can successfully reach an outcome that’s commensurate with your expectations. 

No matter how you’re internally responding to the news of the lawsuit, you’ll want to respond in a timely fashion. This permits Defendants to step out of the path that leads to a Default Judgment. When a judgment such as that is issued by the court, it’s costly and more than likely not able to be overturned. The Hollywood lawsuit is federal and serious and requires a response! 

The Hollywood Chamber of Commerce’s Schedule A lawsuit against online sellers must be addressed by the Defendants. According to the Plaintiff, the named sellers have collaborated and sold a substantial amount of counterfeit goods. Based on these allegations, the owner of the Hollywood brand is suing sellers and instituting a temporary restraining order. Sellers who’re impacted should seek legal counsel to reach a favorable resolution! 

Stockman & Poropat, PLLC Can Deliver Successful Outcomes

Stockman & Poropat, PLLC has achieved successful outcomes for e-commerce sellers all around the globe. We’re a creative legal team spearheaded by award-winning attorneys! We know that being sued by a billion-dollar company can make you feel intimidated or even frustrated. The stress associated with a trademark infringement lawsuit can be taxing. Our aim is to save you worry, time, and money! And, our first conversation with you is absolutely free. 

Contact our team at Stockman & Poropat, PLLC today for a free initial consultation! 

Download the legal complaint below:

Up next we will be discussing the newest Harry Styles Trademark Infringement Action.

We're Here To Help!


Contact us today for a free consultation, let us light the way to a resolution!

Check out our full blog!

Did you enjoy this story? Leave a comment below and check out our other articles!

Amazon Request Payment Button: What Sellers Need to Know About DD+7

Amazon Request Payment Button: Understanding DD+7 for Sellers The Amazon Request Payment Button is appearing for more sellers as Amazon expands access to manual payout controls under its DD+7 reserve framework. The feature itself is not entirely new. However, its...

Mattel Schedule A Lawsuit Filed Against Online Sellers

Mattel Schedule A Lawsuit Filed Against Online Sellers The Mattel Schedule A lawsuit filed on April 14, 2026, in Case No. 1:26-cv-04164, adds another major brand name to the growing list of companies pursuing aggressive trademark enforcement against online sellers....

Bronny James Trademark Denial: Why USPTO Rejected B9

Bronny James Trademark Denial: Inside the USPTO Rejection of the B9 Logo Bronny James trademark denial has become one of the most talked-about branding stories in the sports business this month, and for good reason. Nike’s attempt to register Bronny James’ stylized B9...

Milwaukee Trademark Lawsuit Targets Online Sellers

Milwaukee Trademark Lawsuit Targets Online Sellers in New SDNY Filing Milwaukee Electric Tool Corporation has filed a new Milwaukee trademark lawsuit in the Southern District of New York. The case was filed on April 2, 2026, under Case No. 1:26-cv-02721-LAP. This...

Amazon Fuel Surcharge 2026: What Sellers Should Know

Amazon Fuel Surcharge 2026: What It Means for Sellers Amazon has introduced a new fuel and logistics-related surcharge that will affect sellers using Fulfillment by Amazon (FBA). This Amazon fuel surcharge 2026 may appear incremental, but it reflects a broader shift...

Toho TRO Lawsuit Targets Online Sellers

Toho TRO Lawsuit Targets Online Sellers in New York The Toho TRO lawsuit targets online sellers in the Southern District of New York. On March 20, 2026, Toho filed this action under Case No. 1:26-cv-02303. The company relies on a temporary restraining order (TRO) to...

Taylor Swift Trademark Case: Reverse Confusion Explained

Taylor Swift Trademark Case: When Big Brands Overwhelm Smaller Marks You build your brand the right way. You invest years into your name, your audience, and your identity. You secure a federal trademark. Then a global superstar enters the market with a nearly...

New York Takes on Loot Boxes: Are They Illegal Gambling?

New York Targets Video Game “Loot Boxes” as Illegal Gambling The question of whether loot box gambling under New York laws applies to modern video games is now front and center. The New York State Attorney General’s Office has filed a lawsuit against Valve...

Katy Perry Trademark Dispute Breakdown

Katy Perry Trademark Dispute Comes to an End The Katy Perry trademark dispute has officially come to a close after more than 15 years of litigation, with the High Court of Australia ruling in favor of Australian fashion designer Katie Perry. The decision allows the...

Tendernism Trademark: A Lesson in Brand Protection

The Tendernism Trademark Story: A Lesson in Protecting the Brand People Associate With You The Tendernism trademark story is a clear example of how quickly a viral phrase can evolve into something much more valuable. In the age of social media, a single phrase can...

Let's work together

Please don’t hesitate to reach out to our team. We’re happy to answer any question you may have, whether big or small. Our team is dedicated to guiding you to a resolution to your issue.

Don’t hesitate!

Click Here